About
About me
Hi, I'm Fouad, a Product Strategist with a passion for crafting seamless, intuitive digital experiences.
I specialize in aligning business goals with user needs to create scalable, data-driven products. With expertise in market research, competitive analysis, and roadmap development, I drive growth and innovation through strategic, user-focused decisions.
Knowing how people will use something is essential.
-Don Norman
What Can I Do
Human-Centered Approach
Designing experiences that prioritize user needs and behaviors.
Human-Centered Approach
Designing experiences that prioritize user needs and behaviors.
Human-Centered Approach
Designing experiences that prioritize user needs and behaviors.
Problem-Solving Expertise
Transforming challenges into simple, impactful solutions.
Problem-Solving Expertise
Transforming challenges into simple, impactful solutions.
Problem-Solving Expertise
Transforming challenges into simple, impactful solutions.
Leadership in Design
Guiding teams and projects with clarity and vision.
Leadership in Design
Guiding teams and projects with clarity and vision.
Leadership in Design
Guiding teams and projects with clarity and vision.
Experience
areeba
UX Strategist
June 2022- Current
Beirut, Lebanon
Embedded research into roadmaps to reduce rework and boost launch success.
Built a scalable research framework to accelerate product team decisions.
Influenced product strategy and prioritization through research-driven insights.
areeba
UX Strategist
June 2022- Current
Beirut, Lebanon
Embedded research into roadmaps to reduce rework and boost launch success.
Built a scalable research framework to accelerate product team decisions.
Influenced product strategy and prioritization through research-driven insights.
areeba
UX Strategist
June 2022- Current
Beirut, Lebanon
Embedded research into roadmaps to reduce rework and boost launch success.
Built a scalable research framework to accelerate product team decisions.
Influenced product strategy and prioritization through research-driven insights.
Freelance Marketer
Marketing Specialist
Jan 2019- May 2023
Harissa, Lebanon
Freelance Marketer
Marketing Specialist
Jan 2019- May 2023
Harissa, Lebanon
Freelance Marketer
Marketing Specialist
Jan 2019- May 2023
Harissa, Lebanon
Decathlon
Sales Specialist
Nov 2017 - Aug 2021
Dbayeh, Lebanon
Decathlon
Sales Specialist
Nov 2017 - Aug 2021
Dbayeh, Lebanon
Decathlon
Sales Specialist
Nov 2017 - Aug 2021
Dbayeh, Lebanon
FNB
Internship
Aug 2017 - Sep 2017
Jounieh, Lebanon
FNB
Internship
Aug 2017 - Sep 2017
Jounieh, Lebanon
FNB
Internship
Aug 2017 - Sep 2017
Jounieh, Lebanon
Licenses & Certifications
Certifications
Product Management Basics
Pendo.io
Certifications
Product Management Basics
Pendo.io
Certifications
Product Management Basics
Pendo.io
Certifications
AI for Designers
IxDF Educational Codex
Certifications
AI for Designers
IxDF Educational Codex
Certifications
AI for Designers
IxDF Educational Codex
Certifications
UX Management: Strategy and Tactics
IxDF Educational Codex
Certifications
UX Management: Strategy and Tactics
IxDF Educational Codex
Certifications
UX Management: Strategy and Tactics
IxDF Educational Codex
Certifications
Journey Mapping
IxDF Educational Codex
Certifications
Journey Mapping
IxDF Educational Codex
Certifications
Journey Mapping
IxDF Educational Codex
Certifications
User Research – Methods and Best Practices
IxDF Educational Codex
Certifications
User Research – Methods and Best Practices
IxDF Educational Codex
Certifications
User Research – Methods and Best Practices
IxDF Educational Codex
Certifications
Emotional Design — How to Make Products People Will Love
IxDF Educational Codex
Certifications
Emotional Design — How to Make Products People Will Love
IxDF Educational Codex
Certifications
Emotional Design — How to Make Products People Will Love
IxDF Educational Codex